[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default”][vc_column_text](updated and revised February 2017)
Facebook:
- 2-4 posts per day, max. 1 Minimum.
- text-only posts have limited engagement. Add a picture (even if it’s random) to boost visibility of your post and encourage sharing.
- Don’t be afraid to ASK for what you want. Give a clear call to action, whether it’s to share the post, click a link, donate, or like a post
- Out of every 10 posts, only THREE should be promotional / call to action / etc. The other 7 should be personal, real life, or inspirational.
- Post direct to Facebook, rather than using third party apps like Hootesuite or Buffer, or sharing from Instagram
- Facebook is really proud of its Live feature – so it prioritizes visibility of that content over everything else. A Facebook Live video will be seen more easily than a normal “posted” video.
- The best time to post on Facebook is 1–4 p.m. late into the week and on weekends.
- Saturday and Sunday at 12–1 p.m.
- Thursday and Friday at 1–4 p.m.
- Wednesday at 3 p.m.
When to post on Facebook in general to increase your shares and clickthroughs:
- 1 p.m.
- 3 p.m.
- 9 a.m.
(source: http://coschedule.com/blog/best-times-to-post-on-social-media/)[/vc_column_text][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default”][image_with_animation image_url=”1256″ alignment=”center” animation=”Fade In” box_shadow=”none” max_width=”100%”][/vc_column][/vc_row]